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    <description>What&apos;s happening across the Shopify ecosystem: real-world breakdowns, store teardowns, ad-library reads and operator playbooks.</description>
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      <title>Shopify&apos;s official Claude connector or a read-only relay: which one, for what</title>
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      <description>Shopify publishes its own Claude connector, and it writes to the admin. What it does, what the BoostEcom MCP relay does, where the line sits, and what our relay does not do.</description>
      <pubDate>Tue, 22 Sep 2026 00:00:00 GMT</pubDate>
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      <title>The Store Graph: how one storefront reveals ten others</title>
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      <description>Stores link through tracking ids, theme-and-app fingerprints, and shared creatives. One URL often opens a network.</description>
      <pubDate>Thu, 17 Sep 2026 00:00:00 GMT</pubDate>
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      <title>Traffic, emails, history: what an honest scanner will not fake</title>
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      <description>No panel of our own, so traffic is a third-party estimate labelled as one. No fake-inbox fleet, no invented past. Hiding those limits is worse than missing the feature.</description>
      <pubDate>Wed, 16 Sep 2026 00:00:00 GMT</pubDate>
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      <title>Why an estimate without an interval is a lie</title>
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      <description>Revenue and sales velocity inferred from the outside should carry a confidence interval. A naked number reads as a measurement, and one of our own screens still shows one.</description>
      <pubDate>Tue, 15 Sep 2026 00:00:00 GMT</pubDate>
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      <title>What a Shopify storefront reveals from the outside (and what it does not)</title>
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      <description>Four public inspectors read theme, apps, Meta ads, and email signals without an account. Traffic is not on the storefront: what we show for it is a labelled third-party estimate.</description>
      <pubDate>Mon, 14 Sep 2026 00:00:00 GMT</pubDate>
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      <title>Shopify with Claude or ChatGPT: three ways to connect, compared</title>
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      <description>A custom connector, Shopify&apos;s own connector or your own code: three ways to plug a Shopify store into Claude or ChatGPT, what each reads, writes and costs.</description>
      <pubDate>Fri, 01 May 2026 00:00:00 GMT</pubDate>
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      <title>Launching BoostEcom for Shopify operators</title>
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      <description>Why we built a Shopify MCP and AI copilot. @Atlas keeps the store context, the specialists do the work, and you keep direction.</description>
      <pubDate>Wed, 29 Apr 2026 00:00:00 GMT</pubDate>
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      <title>Why skills are the unit of operational leverage</title>
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      <description>Prompts are throwaway. Workflows are heavy. Skills sit in the sweet spot: named, scoped to one job, reusable across stores.</description>
      <pubDate>Wed, 22 Apr 2026 00:00:00 GMT</pubDate>
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