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Selling

Selling on the marketplace

Publishing a listing, the review step, what the seller dashboard shows, and the fee: 3% at closing, nothing up front.

Listing is free. The platform takes 3% at closing on a store sale, and nothing up front for any type.

Your dashboard: /sell/dashboard.

Two doors

Selling a store — the public funnel at /sell. A session is optional to start; the wizard collects the listing and submits it.

Anything else — /sell/dashboard/new, as an identified vendor, covering all twelve public types. Save it as a draft or submit it for review.

Every listing goes through admin review before it goes live. You are emailed the decision either way, approved or rejected.

The dashboard

| Page | What it is | |---|---| | /sell/dashboard | Your listings, aggregate stats, bulk actions | | /sell/dashboard/new | Create — draft or submit for review | | /sell/dashboard/analytics | 30-day KPIs and top performers | | /sell/dashboard/[id] | One listing: detail, pending offers, deals | | /sell/dashboard/[id]/edit | Full edit, markdown preview, screenshots | | /sell/dashboard/[id]/analytics | Per-listing, 7 / 30 / 90 days |

The scope is you, not your organization

A listing belongs to the user who created it. A marketplace listing carries no organization id, which is why the organization-scoped variant of this dashboard was removed: it gated on organization membership and then scoped nothing.

Offers, and what you may advance

For a store listing, an offer arrives verified by email OTP. Accepting one opens a deal thread.

You drive most of the pipeline (see Acquiring a store for the full table), but not the close. That belongs to the buyer, because closing is what marks your listing sold and credits your public track record on /sellers/[id]. A seller cannot declare their own sale complete.

Getting paid

Before anything can reach you, Stripe Connect onboarding has to be complete. See Vendor payouts.

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